Adobe and Yahoo! have teamed up to bring PPC [Pay per click] ads to PDF files that are distributed over Internet and emails. The Ads served by Yahoo! inside the PDF viewer of Adobe will be contextual in nature and based on the content of the PDF file being viewed. Via [News.com]
How does Adobe PDF [...]

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Sometime ago I was looking at my AdSense report and was disappointed looking at my CTR and the CPC values. I was totally clueless as to why would Ad clicks generate as low as $0.01 most of the time for weeks altogether. Searching on Google did not produce any definitive answer to my growing [...]

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