Text-Link-Ads has launched a Cost Per Click (CPC) Ad program called ShoppingAds. I received a private invite to this program and if you are a TLA publisher, you might have received it too. I have made quite a few observations that might be of your interest if you are looking at trying out new Ad [...]
I am a subscriber of Moneycontrol.com which is one of the leading stock market related website in India. I regularly receive their newsletter by email that shows excerpts of their latest analysis and stock market related news and information. [See the screen shot below]. I had noticed it on various occasions that their newsletter contains [...]
Yes! You read it right. Traffic from search engines, specially Google, yields to higher CTR (Click Through Ratio) when compared to traffic from Digg. This difference is as much as 3 times, which means that the visitors are 3 times more likely to click on your ads if they come from Google when compared to [...]
Getting to know the best ad format can dramatically improve the overall performance of the Ad program for your site. Let it be Google AdSense, Yahoo YPN or any other Ad program, the same trick applies to all. The performance of your ad units, in terms of CTR, directly depends on the source of the [...]
From a recent post on Google’s blogsite, David Murray, the Associate Product Manager, makes if official that GMail is now open for anyone to signup and create a GMail account. We don’t need to wait for anyone to send us an invitation or request our friends to invite us. Here is the direct link to [...]
Since the inception of ‘Supplemental Results’ by Google, webmasters have struggled to get their content out of supplemental index of Google. New websites with fresh content often find their some or all of the pages in Google’s supplemental index and then it’s a long wait before your site’s content moves from supplemental index to the [...]
This is a very effective technique for people who are engaged in ad campaign, search engine marketing, search engine optimization and looking forward to either getting more traffic from search engines by using good keywords in web sites or increase the sales numbers from their ad campaigns. We will first learn to find the best [...]